BUS. 233 Social Media Marketing
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Business (BUS.) Courses
- BUS. 100 Introduction to Business
- BUS. 101 Human Relations At Work
- BUS. 103 Business Information Systems
- BUS. 113 Personal Finance
- BUS. 118 Spreadsheets
- BUS. 123 Business Statistics
- BUS. 125 International Business
- BUS. 127 Fundamentals of International Trade
- BUS. 136 Business Finance
- BUS. 150 Small Business Management
- BUS. 171 The Entrepreneurial Mindset
- BUS. 173 Sources of Financing
- BUS. 174 The Business Plan
- BUS. 176 Selling the Idea
- BUS. 180 Introduction to Marketing
- BUS. 201 Business Law
- BUS. 203 Intercultural Relations in Global Business
- BUS. 205 Business Ethics and Social Responsibility
- BUS. 206 Operations and Supply Chain Management
- BUS. 207 Business Analytics Fundamentals
- BUS. 208 Quantitative Business Analysis
- BUS. 209 Data Visualization
- BUS. 230 International Marketing
- BUS. 232 Sales Management
- BUS. 233 Social Media Marketing
- BUS. 401 Business Communications
Additional Content
Minimum Grade for Prerequisites
Unless otherwise indicated, a grade of C or higher is required for all prerequisite courses.
Course Description
Explore social media marketing strategies and tactics by using new media channels, as well as digital and mobile technologies and platforms, and design an optimal marketing mix with evaluation of in-market results.
Units: 3
Degree Credit
Letter Grade Only
- Lecture hours/semester: 48-54
- Homework hours/semester: 96-108
Prerequisites: None
Corequisites: None
Recommended: Eligibility for ENGL 100 or Eligibility for ENGL 105
Transfer Credit:
CSU
